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Annemarije de Boer is a Los Angeles-based director and visual storyteller specializing in technology reviews and digital innovation journalism. Drawing from her BA in Psychology and decades of ...

If you’ve ever uploaded a video to YouTube, you’ve probably asked yourself the same question every creator asks at some point: why does one video take off while another barely gets any views? The ...

YouTube advises focusing on your audience, not the algorithm. A view indicates intentional watching, not just scrolling past a video. Prioritize storytelling over targeting a specific video length.

If Nielsen stats are to be believed, we collectively spend more time in front of YouTube than any other streaming service—including Disney+ and Netflix. That's a lot of watch hours, especially for an ...

YouTube's dominance of online video is also transforming career goals. Reports indicate that 57% of Gen Zers want to be influencers, including YouTube influencers. Another recent survey of Gen Alpha ...

YouTube is one of the most popular social media apps, with over a billion active users each month. The platform is home to almost all genres of video content that you can imagine, from long-form ...

Over the years, the YouTube suggestion algorithm has become pretty complex. I’ve noticed that it can extrapolate my tastes very well based on my watch history, continuously tempting me to consume more ...