You can now hyperpersonalize your YouTube algorithm using plain language.

ouTube’s new custom feeds let users describe the videos they want to see in their own words, then use Gemini to build a personalized feed around the request.

At the first VidCon since 2019, YouTube's top earner in the U.S., MrBeast, got on stage to talk to YouTube's director of discovery Todd Beaupré about one of the biggest questions on creators' minds: ...

YouTube's algorithm is recommending videos that viewers wish afterwards that they hadn't seen, according to research carried out by Mozilla. And at times, found the report, the algorithm even ...

If Nielsen stats are to be believed, we collectively spend more time in front of YouTube than any other streaming service—including Disney+ and Netflix. That's a lot of watch hours, especially for an ...

Introduction"Even though I post every day, my view counts stay stuck in the double digits.""Videos I spent hours editing are buried without anyone ever seeing them."If you are hitting a wall like this ...

When Markiplier’s gaming streams or Emma Chamberlain’s coffee-soaked vlogs show up in your YouTube feed, it’s because these videos are algorithmically anointed. The YouTube algorithm delivers relevant ...

The non-profit Mozilla Foundation has released new data suggesting that YouTube continues to recommend videos to users that violate its own content policies. The Next ...

Is your YouTube viewership down? You’re not alone. It’s normal for watch patterns to change around this time of year. The company explains why. In a new video from project manager Rachel, who works on ...